Colocation: Getting away regarding the Data Center and into AWS

Colocation: Getting away regarding the Data Center and into AWS

  • By Tim Hayes
  • Tech
  • Comments Off on Colocation: Getting away regarding the Data Center and into AWS



Among the first talks, I gave after I started working at Rackspace was to a global financial company based in the UK that had just sunk several million dollars into a data center — but wanted to hear what I had to say about public cloud.

You might be thinking to yourself, ‘that seems out of order,’ and you’d be right. This company, like so many others we see, was now trapped under the weight of managing a data center and didn’t see an way that is easy.

Let’s face it, owning and maintaining a data center is expensive, and generally outside the scope of what most companies do. At a level that is high to create and keep an effective data center you must prepare for area, equipment, resources and staffing. Once you have accomplished that, you then need to figure out how to make it redundant. With a complicated recipe like this, you can see why companies wish to dump their information centers as quickly as they can.

rackspace colocation

However, numerous companies are also upside down in their data center investments and never have seen enough depreciation to justify migrating away.

Now, if you know anything about me, you know I am a public cloud fanatic. I mean, it’s my job title: Public Cloud Evangelist. So in my opinion, all workloads should be in a public cloud and that’s the end of the discussion. But I’m also a realist. We realize that its not all workload is good for public cloud (pains me personally to express). We additionally recognize that, even if a move to public cloud makes feeling, climbing out from under a data center is not an task that is easy.

So, just what is a ongoing company that wishes out of maintaining a data center but has too much invested to do?

Colocation is the clear answer
This is certainly exactly the problem Rackspace is searching to solve with this new Rackspace colocation Services and Infrastructure Management. With colocation you continue to use your hardware, but you no longer have to worry about all that goes into maintaining the data center. We provide the expertise, data center space, cooling and energy.

Furthermore, with 1u colocation pricing solutions and Infrastructure Management you can take advantage of RackConnect Global, which links your colocated environment to a general public cloud provider, a Rackspace data center, or back to an on premises data center, all with a private, low-latency connection.

Going to your AWS Cloud
To a cloud enthusiast like myself, the ability to connect your colocated data center to a public cloud provider like AWS opens up a whole world of options. First, it offers the immediate opportunity to dip your toes in the cloud waters, without having to write your hardware off. The great thing about AWS is dipping your toes in means using services like AWS Auto Scaling for application elasticity and Amazon RDS for offloading database management that is relational.

Let me walk you through a scenario that is possible. Let’s say I am the CTO of an enterprise company that runs a large e-commerce platform out of my own data center. I have actually a substantial amount of money invested in hardware and licensing and am not ready to throw that away. However, I also host my site that is corporate and, third-party websites away from that same data center.

One gorgeous Monday early morning, I have a call from my CEO saying that our business is not within the estate that is real anymore and we must dump our data center without it hitting our pocket book too hard.

I’m in a pinch, but after doing some extensive research i come up with a plan.

How it functions
First, I partner with Rackspace to colocate my hardware that is existing to of its world class data centers. Then, Rackspace helps me plan and execute my migration. As a follow up, I will take advantage of RackConnect and move my company into the hybrid world by off-loading the hosting of my corporate and third party websites to AWS. By making this move I am in a position to make the most of the nature that is elastic of AWS Cloud while nevertheless maintaining my current equipment and licensing at Rackspace.

There are hundreds of scenarios that make feeling when you’ve got access to hybrid cloud expertise and capabilities at your fingertips. It allows you to complement workload procedures to providers or architectures that excel in that style of work. And uk colocation gives you to include your existing hardware in the equation.

You’re not alone
If your company is evaluating the ownership of a data center and feel like an exit strategy is extremely hard due to already invested funds, I encourage you to have a look at a colocation uk option.

You will not be alone. In surveying over 850 companies, IDC’s Quantitative Research Group found that only around 30 percent of those surveyed are keeping their own data centers. And within couple of years, more than two-thirds of the respondents will be utilizing an infrastructure provider that is third-party.

You get the most value out of this step in your cloud journey if you decide to go the colocation route, Rackspace has the expertise and capabilities to help.

With a cheap colocation at Rackspace, you are truly starting a digital transformation journey with a company that can help you from beginning to end. Let us get you started with colocation and help the leap is made by you to cloud.